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Medicom Health - Guest Webinar Series

Copyright © 2022 Medicom Health LLC  •  All rights reserved.


Health Risk Assessments (HRAs) as Lead Magnets

Repurposing Content for Audience Growth

Wednesday • Dec 7, 2022 • 2PM Central

So you’ve launched a Health Risk Assessment. What’s next?

An HRA is only as useful as the content around it – driving traffic to the landing page and supporting ongoing brand recognition for users. You can make that content go further with a modular, multi-channel distribution strategy.

Join us to hear content expert Ahava Leibtag explain how to create content that can be repurposed to save you time while making a bigger impact on your audience.

In this FREE 1-hour webinar we will explore:

  1. How HRAs drive traffic and build a pipeline of customers
  2. How repurposing content boosts SEO and brand recognition
  3. Planning your HRA-supporting content for easy repurposing

Ahava Leibtag - President at Aha Media
Ahava has more than 20 years of experience in writing, messaging and marketing. She is a well-recognized content expert and writes thought leadership about content strategy and content marketing. Ahava is the President and owner of Aha Media Group, a content strategy and content marketing consultancy founded in October 2005. She is the author of The Digital Crown: Winning at Content on the Web. Ahava received her M.A. from Georgetown University and her B.A. from Stern College for Women of Yeshiva University. She lives in the Washington, D.C., metropolitan region.

Ben Dillon - Chief Strategy Officer at Geonetric

Ahava Leibtag

Guest Presenter

About Aha Media
Aha Media is passionate about what they do: Empowering people to make the most important decisions of their lives. They specialize in helping healthcare organizations unknot complex content challenges and get readers to take action. They are a leading content strategy and content marketing consultancy that provides digital communications solutions to align business objectives with digital strategy to create persuasive, creative content.